Marketing Cloud

Product Expertise

Make every customer moment count with Marketing Cloud.

Marketing Cloud is an AI-powered, cloud-based digital marketing platform within the Salesforce Customer 360 ecosystem. Marketers can segment their audience, deliver 1:1 personalized messages at scale, track their campaign performance, and optimize strategies based on real-time insights. It helps make every moment count during the customer’s lifecycle and drive business growth.

Inspire Meaningful Moments Through Salesforce Marketing Cloud

We have been fortunate to have the opportunity to deliver Marketing Cloud implementations that have transformed the marketing strategies of numerous customers. Through our collaborative efforts, we’ve guided clients in leveraging Marketing Cloud’s robust features, such as Journeys & Automation, Content Personalization, and Data Analytics, to achieve positive transformations in our client’s marketing strategies with remarkable results. By implementing tailored solutions and providing ongoing hypercare & support, we’ve empowered our customers to optimize their marketing efforts, drive customer engagement, and achieve measurable ROI. With Appistoki’s assistance, businesses have unlocked the full potential of Salesforce Marketing Cloud, enabling them to stay ahead in a competitive landscape and deliver impactful campaigns that resonate with their audience.

Here’s a glimpse into some of our highlighted work

We oversee the marketing campaign activities for one of the largest banks in the Philippines. We've developed over 100 journeys and created multiple automated Customer Segments to enable 1:1 communication across all of their platforms, including email, SMS, Viber, mobile push, and more. Our services include consulting, platform development and configuration, managed services for continuous support, and, most importantly, being proactive in their marketing strategy and goals.

We implemented the Marketing Cloud platform from scratch for a high-end cosmetics retailer in Singapore. We assisted them in digitally transforming their Sales and Marketing processes (both offline and online) and improving customer interaction with specialized solutions that integrated their Leads & Sales data and custom-built Cloud Pages for Customer Data Enrichment Surveys.

We built a custom Subscription Preference Center in Marketing Cloud for a well-known pharmaceutical and research company, facilitating customer and healthcare professional (HCP) involvement across different brands and products, locations, and even languages. The method entails cross-cloud integration of Sales Cloud and Marketing Cloud.