Appistoki Group
Virtualise your Techspace
Full time
Bangalore / Pune
Posted 4 months ago
Experience: – 5+ Years
Job Responsibilities:
- Relevant Salesforce experience in Sales & Service Cloud as well as Marketing Cloud, related certifications is a plus (Marketing Cloud Consultant, Administrator, Advanced Administrator, Service Cloud Consultant, Sales Cloud Consultant, etc.)
- Expertise in gathering and analyzing information related to data integration, subscriber
- Implement and configure CDP components, including data ingestion, data integration, data modelling, data transformation, segmentation and data activation, and identity resolution.
- Integrate CDP with other systems and platforms, such as CRM, marketing cloud, personalization and analytics tools.
- Integrate external systems via API
- Must have an understanding of Salesforce Marketing Cloud
- Ensure data privacy and security by implementing appropriate measures and adhering to regulatory requirements.
- Monitor and optimize the performance of the CDP solution to meet SLAs and scalability requirements.
- Provide technical guidance and support to development teams and business users regarding CDP-related issues and best practices.
- Stay up-to-date with industry trends and advancements in CDP technologies and recommend enhancements or new features to improve the platform.
- Collaborate with cross-functional teams and stakeholders to understand business requirements and translate them into scalable and efficient CDP solutions. Must Have Skills:
- Minimum 1 yr experience in Salesforce Data cloud (CDP)
- Minimum 3-4 yrs experience in Customer Data Platform (CDP) or Salesforce Marketing Cloud or CRM
- Have worked on integration of Salesforce Data cloud and external systems
- Good knowledge in Relational Database Concepts
- Hands-on experience in any of MS-SQL, MYSQL, Oracle, Redshift…